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Graphic Design Services

 

"It is essential, if newsletters and brochures
are to be well-read
and highly effective,
that they be not only
 well-written but also
well-designed
."


F04.jpg (86916 bytes)


Supermarket retailers know that no matter how good a piece of fruit may taste, if the display is not attractive, customers are unlikely to buy.
Similarly, even the best written, most interesting articles in a newsletter or the most compelling copy in a brochure may go unread if the visual context is not appealing.


NEVER UNDERESTIMATE the importance of good visual design. whether one is talking about a newsletter, a web page, a brochure or a magazine ad, words are wasted unless the design catches the reader's attention.

Supermarket retailers know that no matter how good a piece of fruit may taste, if the display is not attractive, customers are unlikely to buy. Similarly, even the best written, most interesting articles in a newsletter or the most compelling copy in a brochure may go unread if the visual context is not appealing.

That is why it is essential that your organization's newsletters, brochures and other publications be not just well-written but also well-designed. Every element, from the choice of type styles to the arrangement of the various textual and graphic elements on the page, contributes to (or detracts from) the readability of the publication.

Anybody with a computer can slap a page together.
But it takes a measure of expertise to craft a high-performance publication.
Rand Green Food & Ag Communications
has the skill and experience it takes to do the job right.


Rand Green Food & Ag Communications

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This page last updated January 3, 2017

 


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